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Jeep® and Harley-Davidson® To Take Centre Stage at The 2014 Beirut Bike Festival
September 14, 2014 at 08:09 PM
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No two brands have ever shared the same values - freedom and authenticity, passion and uniqueness - as closely as Jeep®, the original, iconic SUV and Harley-Davidson®, the American motorcycle manufacturer.
That’s why these two legendary names have joined together for a range of events and rallies that celebrate these shared values - values that are also embodied by every model bearing the logos of these two “made in the USA” icons and the lifestyle of those who choose them.
“Jeep® is the official 2014 partner of Harley-Davidson and will play a key role in the main events of the legendary American motorcycle manufacturer in the EMEA region (Europe, Middle East, Africa),” said Negib Debs, Chrysler Group General Manager at Gargour Automotive Company, the only authorized distributor of Chrysler, Jeep®, Dodge and Ram in Lebanon.
At the 2014 Beirut Bike Festival (BBF), which will be held on the Beirut Waterfront from 19-21 September, Jeep® Lebanon and Harley-Davidson have joined forces to stage an exciting, unique experience for fans of the brands at the biggest bike party in town.
“We’ve planned some very special attractions for the event,” said Debs. “On Friday 19th September at 6:15pm, we’ll be unveiling an exclusive Jeep® Wrangler Harley-Davidson Edition that features a whole host of modifications that have been carried out using Mopar® Genuine Parts and Accessories.”
“Then from 6 - 10pm on Saturday and 5 - 9pm on Sunday, the famous Beirut graffiti artists ASHEKMAN, who have been developing and seeking new ways to innovate Arabic graffiti and calligraffiti for over a decade now, will be at the event to carry out live Street Art painting on a Jeep® Wrangler, thus creating a truly unique, one of a kind vehicle.”
Built on over seven decades of legendary heritage, Jeep® is the authentic sport-utility vehicle (SUV) with class-leading capability, craftsmanship and versatility for people who seek extraordinary journeys.
The Jeep® brand delivers an open invitation to live life to the fullest by offering a full line of vehicles that continue to provide owners with a sense of security to handle any journey with confidence.
The most iconic model in the Jeep® lineup, the Wrangler has always been appreciated for its extraordinary ability to adapt to any situation, from the coolest night spots in the city to the most extreme off-road tracks furthest away from any town - whether or not there's a road is irrelevant.
Based in Milwaukee, Wisconsin, USA, Harley-Davidson is probably the most famous motorcycle manufacturer in the world.
It was way back in 1901 that William S. Harley, then aged 21, completed a blueprint drawing of an engine designed to fit into a bicycle and in 1903 (by then joined by Arthur Davidson) made the very first production Harley-Davidson motorcycle available to the public. Harley-Davidson Motor Company was officially incorporated on September 17th, 1907.
BBF will feature a wide range of activities including bike games, challenges, stunt shows, music, bands, a motorcycle show contest, all manner of motorcycle related activities, vendors, a swap meet, collectibles, and the massive “Thunder Parade”. It will be headed by 50 Harley police bikes and the Jeep® Wrangler special edition customized for Harley-Davidson.
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