about NMPRO


In 1992, we initiated Motoring and Formula 1 on Television in the Middle East, and started producing the first motoring TV show in the Pan Arab, it was titled Tele Auto on LBC and then became MotorShow on MTV and MBC. In parallel and as of April 1999, we started producing several other Motoring TV shows such as SPEED, RPM, Cars’ World and more, for and on behalf of premium TV channels Like Al Jazeera, New TV, Dubai TV, MTV Middle East, Qatar TV, Bahrain TV, Rotana, Decision Makers, Alsumaria and much more; our weekly programs include everything that is related to the Motoring and Motor-sports together with Boats and Planes, these shows are aired on various channels for the Middle East and the World free-to-air.

Some of these shows are also released on-board most of the prestigious Airlines of the Middle East within their In-flight video entertainment, such as Middle East Airlines, Emirates Airlines, Gulf Air, Qatar Airways, Al Wataniyah, Etihad Airways, Oman Air, Kuwait Airways, Fly Dubai, Royal Jordanian, Lufthansa (all flights) British Airways (all flights) and Air Arabia to name few.

All our shows are tailor-made with utmost Hi-Tech to meet with the international standards of our TV Partners and their viewers worldwide, together with quantum leap technologies in the Automotive Industry.

In 2002, NMPRO founded and launched www.motorshow.me the World's Largest Motoring Website made specially for the motoring society and the car fans of the Middle East and the world, a website where visitors can watch more than 4,300 hours of Video-on-Demand added to our Free Web TV broadcasting worldwide 24 hours a day and to make the experience of our Mobile users, we have tailored a mobile website that is fully optimized to ensure easy, fast and convenient viewing across all smart phones and tablets regardless of various screen sizes. On our “Motoring Planet”, you can also enjoy looking at more than 2.2 million motoring photos correlated to more than 20,000 Editorial releases in Arabic, French and English. As per “Google Analytics”, the world's most accurate Web monitoring engine, www.motorshow.me is visited by around 25,000 unique browsers per day connecting from the Middle East, a figure which can generate around 1,000,000 impressions per month. Moreover, our dedicated motoring editorial team wraps up every week the most viewed topics together with our latest releases from the entire MotorShow multimedia network and shares it with our registered wide audience of motoring fans and executives from the Middle East, through our concise MotorShow Newsletter.

Additionally, our digital network is also widely spread on the Social and Digital Medias and very popular on:
  • Facebook through our verified Fan Page: www.facebook.com/motorshowme that has exceeded ~FacebookFan~ Organic Active Fans.
  • YouTube through our Channel: www.youtube.com/motorshow where some Videos reached 452,000 views.
  • Twitter through our Page: www.twitter.com/motorshowme which has more than a 205,000 followers.
  • Instagram through our Page: www.instagram.com/motorshowme which has more than 120,000 followers.

  • We also handle the Motoring section of www.Ra2ed.com, an Arabic Men's Lifestyle portal featuring business news, cars, technology, luxury, fashion, relationships, celebrities, sports and much more… This website attracts more than 60,000 unique visitors per day, mostly from Saudi Arabia and the Gulf region.

    In terms of audience, every topic we cover on MotorShow, if released on our entire Multimedia Network, can have a combined reach of some 100 million viewer, browser, mobile user, traveler and reader!

    And because at NMPRO Content is our specialty, we have established in 2009 an entire “VAS” Value Added Service that provides all major Telecom Operators and Aggregators of the Middle East, with Hi-Tech Motoring and IT content in any digital format ready to be offered to their subscribers.

    The MotorShow App was launched in 2012, in dual language (Arabic and English) and is regularly updated/upgraded on all stores for iPhone/iPad (https://goo.gl/s76BXo) and for Android (https://goo.gl/Ou1K82) revealing the “MotorShow” content for all Smart Phones and Tablets users for free.

    And to really cover all the multimedia aspects of Motoring Journalism NMPRO is regularly contributing with a prestigious bouquet of high-end Pan Arab Magazines as Motoring Consultants by releasing monthly test-drives and very frank opinions about the Car industry through exclusive avant-garde features in: The Middle East's Leading Business Magazine: “Executive”.
    The First People Magazine in the Middle East “Prestige” a French monthly.
    The reference among In-flight Magazines “Cedar Wings” the bi-lingual “Book” that is being read by more than 100,000 Passengers flying on Middle East Airlines/ every month.

    AURA “The Stars Maker”


    In 2004, NMPRO founded and launched AURA, a make over and shadowing agency to help enhancing Event's standards and fine-tune the image of Public Figures, through coaching communication skills, physical attire, body language and media trainings.

    AURA is shadowing and taking care of:
    -Politicians and those who are planning political careers
    -Artists and those who want to enter the show business
    -Sports athletes and those who want make the best of their successes and image
    -TV presenters and Show Hosts willing to enhance their performance
    Also AURA can be hired on consultancy basis by those who are planning a public event and want it faultless.

    Information Technology


    In 2006, NMPRO started producing Exclusive Information Technology TV Shows (IT) for and on behalf of various TV channels in the Arab World covering everything that is related to High-Tech, Electronics, Communications, Video games, and all kind of Computerized components.

    Decoration and Design


    In 2008, NMPRO started producing Exclusive Decoration and Design TV Shows for and on behalf of various TV channels in the Arab World covering everything that is related to Interior Design, Mega Projects, Arts, Exhibitions, Furniture, Materials and Fabrics, Towers, Resorts, Showrooms, Lighting,Gardens and all aspects of Architecture and Interior Design.

    About Our TV Shows
    Aasr El Soraa, SPEED, RPM are documentary style Motoring TV Programs, presented in written Arabic without host, to suit any Arab Broadcaster, it can also be aired by any International Channel due to the option of International Sound Track, it reveals weekly:
    mehanna Test drive of all the new cars of the year (ON & OFF Road).
    cars Coverage of all launches done all over the world.
    bikes Coverage of all international Motorshows around the world.
    cars Special Edits on Collection cars, Tires, Hi-Tech in Motoring, Motorcycles, Boats, Snow-bikes and Water-bikes.
    f1 Special episodes on Factories, Plants and Museums.
    formula one Special edits on Formula One Drivers and Backstage added to all Motorsport activities.
    tires Special edits on Hybrid Cars and educational report Green Products. Interviews with top people in Cars and Motorsport business and V.I.Ps.
    tv show Comparison matches between cars from the same categories.
    classic cars Special aeronautical section on both, commercial and military planes.
    Hi-Tech is an advanced Information Technology and Electronics TV Program, covering weekly:
    IT Everything that is related to IT
    show Computers: PC, Laptops, Servers and PDA
    motorShow All kind of Hardware and Software
    cars Popular Websites
    classic cars All about Electronics and Gadgets
    concept cars All Telecommunication and Mobile devices
    paris motorShow All Video and Electronic games
    Motorsports All IT Ventures and News
    IT Ventures All Computerized components
    IT people Interviews with IT people and VIPs
    cas brand Comparisons between Brands from the same categories
    MotorShow is the Middle East’s First and Leading Motoring TV Program since 1992, hosted by Automotive Engineer and Racing Driver Nadim Mehanna, the most popular motoring notoriety in the Arab World, it reveals weekly:
    Motoring tv Test drive of all the new cars of the year (ON & OFF Road).
    Coverage Coverage of all launches done all over the world.
    Motorshows Coverage of all international Motorshows around the world.
    Collection cars Special Edits on Collection cars, Tires, Hi-Tech in Motoring, Motorcycles, Boats, Snow-bikes and Water-bikes.
    episodes Special episodes on Factories, Plants and Museums.
    Formula One Special edits on Formula One Drivers and Backstage added to all Motorsport activities.
    Special edits on Hybrid Cars Special edits on Hybrid Cars and educational report Green Products. Interviews with top people in Cars and Motorsport business and V.I.Ps.
    cars Comparison matches between cars from the same categories.
    aeronautical Special aeronautical section on both, commercial and military planes.
    SHOUFIMAFI is a lifestylish modern TV Program that keeps you updated on the "Latest" in everything, the latest Car, the latest Boat, the latest Watch, the latest Laptop, the latest Mobile Phone, the latest Lifestyle Trend, the latest Gadget, the latest Fashion Show, the latest in Design and Decoration featuring Mega Projects, Villas, Towers, Hotels, Resorts, Showrooms, Furniture, Architecture Marvels and Interior Designs. In brief the latest in "anything, anywhere for anyone", SHOUFIMAFI is a Show that answers all your latest queries and satisfies the curiosity of all the members of the Family. NMPRO also owns the domain name www.shoufimafi.com to cover all the above on-line as well!
    On the Move mobile content, is a High-Tech Video Content service produced by NMPRO, ready to be provided to all Telecom Operators and/or Aggregators in 3GP format prepared to be offered to their subscribers, our Mobile Content can be, features about:
    Motoring and Automotive Motoring and Automotive
    Worldwide MotorShows Worldwide MotorShows
    Classic Cars Classic Cars
    Motor Sports Motor Sports including Formula One news and backstage
    Electronics Electronics and Information Technology
    Computers Computers, Electronic Games, Software, Mobility and Telecommunication
    Lifestyle Lifestyle and Latest Innovations

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    Red Bull Top Can 2012 I
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    Maya Diab at Red Bull Car Park Drift 2012
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    Mini Chart Show on MTV
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    Red Bull Ras B Ras 2011 (News Edit)
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    Red Bull Car Park Drift 2009
    Lexus LX 570 model 2009 30" TVC
    Kia Mohave 2008 30" TVC (Arabic version)
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    Lexus IS 300 model 2007 60" TVC
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    Avoid Drugs 2003 TVC
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    Mitsubishi Pajero 1999 TVC
    Mitsubishi Nativa 1999
    Galloper 1999 TVC
    Hummer 1998 TVC
    Hyundai 1998 7s TVCs
    Hyundai Coupe 1998 7s
    Hyundai Educational Promo 1998 (1)
    Hyundai Educational Promo 1998 (2)
    Hyundai Educational Promo 1998 (3)
    Hyundai Educational Promo 1998 (4)
    Hyundai Educational Promo 1998 (5)
    Hyundai Educational Promo 1998 (6)
    Hyundai Elantra 1998 7s
    Opel Range 1998 TVC
    Mitsubishi Pajero 1997 TVC
    Galloper 1997 TVC
    Galloper 1996 TVC
    Seat Range 1996 TVC
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    MotorShow Middle East: We test-drive all types of cars and vehicles from all over the world and review about motoring technology for the Middle-East. At MotorShow.me you’ll find thousands of Photos and Videos covering the Automotive Industry, ranging from New Models, Super Cars, Motorcycles, Classics, to Formula 1, in addition to Boats, Planes, Hi-Tech and Road Safety, all of it brought to you by Automotive Engineer and Film Director Nadim Mehanna and his specialized MotorShow Team.
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