Rolls-Royce Motor Cars presents Ghost Savile Row: a one-of-one Ghost Extended commission inspired by the art and craft of tailoring, informed by connoisseurs of the Savile Row tradition. Conceived as a motor car dressed in elegant Savile Row suiting, the two-tone Midnight Sapphire over English White exterior is influenced by the quintessential combination of a navy suit paired with a crisp white dress shirt. A unique Silver Featureline evokes the subtle jewellery elements worn by the well-tailored, such as cufflinks and a dress watch. The theme extends inside with Navy Blue and Arctic White leathers – subtly uplifted with embroideries and pinstriping – Open Pore White Wood, and a hidden-until-revealed embroidery behind the rear armrest that recalls the quiet flourish of a colourful jacket lining.

 

ROLLS-ROYCE AND SAVILE ROW: A QUIET KINSHIP
Rolls-Royce and Savile Row have long shared a commitment to Bespoke. The term itself is closely associated with Savile Row, where cloth was traditionally described as being ‘bespoken’, or spoken for, by an individual client. For Rolls-Royce, alongside its design and engineering disciplines, Bespoke is at the heart of the marque today – an art and craft in which Rolls-Royce Motor Cars leads the world.

The two institutions have been close from the marque’s earliest days: Rolls-Royce opened its first showroom in 1905 on Conduit Street, in the heart of Mayfair, London, just moments from ‘the Row’. The marque’s co-founder, Charles Rolls, who would accompany test drives in the capital, was also famous for his personal style. While he was affectionately nicknamed ‘Dirty Rolls’ for the engine oil that marked his clothes during his time at Cambridge University, he was also known to be immaculately dressed for formal occasions, down to the silver pocket watch in his waistcoat. With the showroom so close by, he would have been familiar with Savile Row and its traditions, as many of the marque’s clients still are today. Ghost Savile Row honours this connection with elegant details, developed in consultation with connoisseurs of the Savile Row tradition and realised by the Rolls-Royce Bespoke Collective of designers, engineers and craftspeople.

 

EXTERIOR COLOUR: TWO TONES, PERFECTLY SUITED
Ghost Savile Row’s exterior colourway is inspired by the combination of a navy suit and white dress shirt – a restrained pairing that became the foundation of British tailoring. This colour arrangement was popularised in the early 1800s by Beau Brummell; a close friend of the Prince Regent, a leading figure in London society, and now regarded as the father of modern menswear. His taste for more elegant cuts and understated colours influenced those who followed him and drew the capital’s finest tailors to Savile Row, establishing the street’s legend. Accordingly, the motor car is finished in a Bespoke Midnight Sapphire over English White two-tone.

In place of a traditional hand-painted coachline, the Bespoke Collective has introduced a hand-painted Silver Featureline. Rather than bisect the two-tone, this slender, bright accent line sits within the English White upper colour, referencing the contrast of subtle jewellery, such as cufflinks and a fine timepiece, against a white shirt. The exterior is completed with 22-inch nine-spoke part-polished wheels finished with body-coloured centres.

 

INTERIOR: A TRIBUTE TO TAILORING
Beyond the hidden embroidery, the language of tailoring is woven throughout the interior. The seats are finished in Navy Blue and Arctic White leather. The carpets, lambswool floor mats and seatbelts are rendered in Navy Blue, with seat and door piping, contrast stitching and embroidered RR monograms in Selby Grey. The seats feature a Bespoke vertical run-stitch in Selby Grey, inspired by the pinstripe of a tailored suit – the first time Rolls-Royce has applied a pinstripe stitch to its seats. As with the meticulous pattern-matching of a tailored garment, the stitch is aligned to the geometry of each seat and framed by Selby Grey piping. The centre seam of each seat back meets the vertical embroidery of the Arctic White insert above. Set against the Navy Blue leather, the insert evokes a pressed white pocket square tucked into the breast pocket of a jacket. Each of the four inserts incorporates more than 16,600 stitches, embroidered tone-on-tone in two directions, like the warp and weft of woven cloth.

Bespoke Illuminated Treadplates that feature the same design as the hidden embroidery are fitted to all four door sills. Above them, stored within the motor car, are Bespoke umbrellas with canopies in Navy Blue, beading in Selby Grey and handles in Arctic White, which complete Ghost Savile Row – a motor car tailored, quite literally, to measure.